I like this new Turkish Airline advertisement.
Spot the current trends:
- Selfie – A real brand new word that is currently loved.
- Smart touch screen phone – Technology’s treat.
- Travel is a real statement and surprisingly easier now! Tourism is encouraged in most countries.
But some things never grow old:
- Men will always be competitive, to outwit anyone. We want to win and with that we push ourselves to become creative.
- Endorsement works especially tapping different audiences by combining 2 different sports personalities.
- We respond to humor. I will remember that Turkish Airline once upon a time had fun series of advertisements.
On a realistic note, may we truly use technology to CONNECT. It should not put a dent to physically touch someone and speak with someone face to face. And may we use our creativity to explore new possibilities to make life FUN!